Clarify Your Website’s Vision: How to Create a Stunning Pinterest Mood Board in 6 Easy Steps
Creating a mood board is a fantastic way to gather inspiration and define the visual direction for your website. Whether you’re a dancer, small business owner, or just starting out, a moodboard can help you get clear and communicate your brand's essence.
Here’s a step-by-step guide on how to create a moodboard in Pinterest for your website.
1. Set Up Your Pinterest Account
First, make sure you have a Pinterest account. If you don't have one, sign up—it's free and easy. Once you’re logged in, create a new board dedicated to your website's moodboard. Name it something that reflects your website's purpose, like "Website Inspiration" or "Brand Moodboard."
2. Define Your Website’s Style
Before you start pinning, take a moment to define the style and vibe you want for your website. Ask yourself questions like:
What emotions should your website evoke?
What colors represent your brand?
What design elements align with your business goals?
This will give you a clear direction and help you stay focused while curating your moodboard.
3. Search for Inspiration
Use Pinterest's search bar to find images, graphics, color palettes, typography, and layouts that resonate with your brand. Try keywords like "modern web design," "elegant color palettes," or "dance studio branding" to find relevant pins. Don’t limit yourself to just website designs—consider pinning anything that captures the essence of your brand, from fashion to architecture.
4. Pin with Purpose
As you start pinning, remember that quality is better than quantity. Choose images that truly reflect your brand’s vision. You can also organize your board by sections, such as "Color Schemes," "Typography," "Layouts," etc., to keep your moodboard organized and easy to reference later.
Here are our tips for creating a mood board:
☑️ Keep your board within 15-20 images
☑️ Consider the visuals your dream client is attracted to (not just things YOU like)
☑️ Aim for consistency with every pin
☑️ Try to pin about 5 pins each that fit into these categories:
- colours
- fonts
- patterns
- textures
5. Review and Refine
Once you’ve gathered enough pins, take some time to review your moodboard. Are there recurring themes, colors, or styles? Do the images collectively convey the message you want your website to express? If something doesn’t fit, don’t hesitate to remove it.
6. Use Your Moodboard as a Guide
With your moodboard complete, you now have a visual guide to help you (or your designer) create a website that’s consistent with your brand’s identity. Refer back to your moodboard throughout the design process to ensure your website stays true to your vision.
Creating a moodboard in Pinterest is a simple yet powerful way to visualize your website's design and keep your creative direction on track. By carefully curating images that reflect your brand, you'll be well on your way to a website that resonates with your audience and stands out from the crowd.
Hey there, I’m Teagan, a marketer turned web designer. I help dancers, artists, and creatives showcase and promote their crafts, talents and reach their target audience with beautiful, strategic Squarespace sites 💛
